About me❋
My journey has led me through the realms of fashion, beauty and digital marketing space. I am an eternal learner – firm in my belief that our existence on this magnificent planet is a constant opportunity to explore, experiment, and grow. Every endeavor, whether met with triumph or setback, contributes to our ongoing evolution. In embracing both successes and failures, we embrace the journey of perpetual self-improvement.
PROFESSIONAL BACKGROUND
Experience
Head of Social Media & Brand Partnerships
Union Los Angeles | Los Angeles, CA
August 2023 - Present
Senior Marketing Strategist
Tresluce Beauty by Becky G; IPSY | Remote
June 2021 - August 2023
Digital Advertising Manager
GUESS INC. | Los Angeles, CA
October 2018 - June 2021
Social Media Analyst & Paid Social Manager
GUESS INC. | Los Angeles, CA
January 2016 - October 2018
Freelance Social Media Specialist
See You Again Social | Remote
February 2014 - January 2016
Education
Digital Marketing - Certificate
General Assembly
B.S. Fashion Marketing
Woodbury University
Skills
Analytics
Budget Management
Content Creation & Storytelling
Campaign Management
Digital Advertising Strategy & Execution
Experiential Marketing
Influencer / Brand Partnerships
Marketing Analysis
Omnichannel Communication
Paid Media
Project Management
People Leadership
Spanish Speaking - Fluent
Reporting & KPIs
Head of Social Media & Brand Partnerships
Union Los Angeles | Los Angeles, CA
August 2023 - Present
Senior Marketing Strategist
Tresluce Beauty by Becky G; IPSY | Remote
June 2021 - August 2023
Digital Advertising Manager
GUESS INC. | Los Angeles, CA
October 2018 - June 2021
Social Media Analyst & Paid Social Manager
GUESS INC. | Los Angeles, CA
January 2016 - October 2018
Freelance Social Media Specialist
See You Again Social | Remote
February 2014 - January 2016
Digital Marketing - Certificate
General Assembly
B.S. Fashion Marketing
Woodbury University
Skills
Analytics
Budget Management
Content Creation & Storytelling
Campaign Management
Digital Advertising Strategy & Execution
Experiential Marketing
Influencer / Brand Partnerships
Marketing Analysis
Omnichannel Communication
Paid Media
Project Management
People Leadership
Spanish Speaking - Fluent
Reporting & KPIs